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09:41

Rebrands, moves, deals, rulings and launches. Each update reads in under a minute, with the source linked.

9 updates
TodayWednesday 28 October · 4 updates
09:4112 min ago
RebrandAccra

Volta Lines retires its patterned livery for a single gold line

A single line is cheaper to repaint and reads from the far side of an apron. Pattern-led liveries are losing ground across mid-size carriers.

#0142 · Source: company announcement00
Volta Lines retires its patterned livery for a single gold line, before
Volta Lines retires its patterned livery for a single gold line, after
BeforeAfter
08:5558 min ago
MoveLondon

Halden and Co names Mira Castell chief creative officer

Halden's last three rebrands were led by strategy. The hire signals a turn to craft.

#0141 · Source: company announcement00
Halden and Co names Mira Castell chief creative officer
08:121 h ago
DealLagos

Okra & Ash takes a minority stake in motion studio Kinetic Yard

Identity work now ships as motion first. Studios are buying the skill rather than renting it.

#0140 · Source: company announcement00
Okra & Ash takes a minority stake in motion studio Kinetic Yard
07:302 h ago
RulingGeneva

Tribunal sides with Sora Mobile in a dispute over a single orange

Colour-only claims usually fail. This one shows what the evidence file has to contain.

#0139 · Source: company announcement00
Tribunal sides with Sora Mobile in a dispute over a single orange
YesterdayTuesday 27 October · 5 updates
18:20Yesterday
LaunchSeoul

Hana Snacks moves its whole range to packaging printed in one ink

One ink cuts plate costs and makes the shelf block impossible to miss.

#0138 · Source: company announcement00
Hana Snacks moves its whole range to packaging printed in one ink
16:05Yesterday
RebrandSão Paulo

Casa Ribeira insurance adopts a hand-drawn wordmark

Insurers want to sound human, and the logo is usually the last thing to change.

#0137 · Source: company announcement00
Casa Ribeira insurance adopts a hand-drawn wordmark, before
Casa Ribeira insurance adopts a hand-drawn wordmark, after
BeforeAfter
13:48Yesterday
MoveNairobi

Hollow and Co opens a second studio in Kigali

Fintech has become the region's busiest brief.

#0136 · Source: company announcement00
Hollow and Co opens a second studio in Kigali
11:02Yesterday
RebrandCopenhagen

Fjelde Coffee drops its mountain icon for a type-only mark

Type-only marks scale better across a crowded app grid.

#0135 · Source: company announcement00
Fjelde Coffee drops its mountain icon for a type-only mark, before
Fjelde Coffee drops its mountain icon for a type-only mark, after
BeforeAfter
09:15Yesterday
LaunchJakarta

Pasar Baru market reopens with a wayfinding system in three scripts

Multi-script systems are moving from airports into everyday retail.

#0134 · Source: company announcement00
Pasar Baru market reopens with a wayfinding system in three scripts